Parlux ADVANCE voted by 10,000 Italian hairdressers as the best hairdryer
The first edition of the HAIR PRODUCTS AWARD, the first Italian award dedicated to professional hair products and assigned by hairdressers and consumers, took place at the On Hair Milan Edition on 23 October 2016.
Born under the patronage of Cosmetica Italia, Camera Italiana dell'Acconciatura and Cosmoprof Worldwide, it was organized by BeautyBit in collaboration with Estetica e Parrucchierando.
Over 10,000 hairdressers have voted for the products on the list in recent months and have chosen the winners who will receive the HAIR PRODUCTS AWARD.
Parlux ADVANCE, the latest technological discovery from PARLUX, has won the award for best Hairdryer! ( watch the video )
Our new hairdryer, winner of HPA, will now be easily recognized by hairdressers and their clients thanks to the logo that will accompany it and which will indicate the “prime position” expressed by Italian hairdressers.
We would like to take this opportunity to thank all the hair stylists who voted for and made Parlux ADVANCE win and who, over the years, have proven to be loyal users, still choosing the unsurpassed PARLUX brand today, synonymous with quality and reliability.
