Presentati al Cosmoprof  2012 tre nuovi phon Parlux

Parlux at Cosmoprof 2012 - Bologna

Three new Parlux hair dryers presented at Cosmoprof 2012

The Bologna exhibition has always been the best international showcase to present the latest innovations in the sector; as per tradition, this year too Parlux has proposed for the first time on this occasion, its new 2012 hairdryers.

Parlux 3800 Eco-friendly, white color

A best-selling product in many countries around the world, this model, winner of many international awards for “best accessory”, is now presented in its new version in white color; – a trendy shade that adds to the other five already available.

Modern and technologically advanced hair dryer has been designed and manufactured with eco-friendly criteria that protect the health of users and end customers. ( highly recyclable raw materials, non-toxic paints free of harmful elements, minimum noise, ozone-free and energy saving)

Suitable for the most demanding hairdressers, it has the ideal size and high power and allows for very quick drying; it is also equipped with a device that emits negative ions and a built-in silencer.

Parlux 1800 Eco-friendly

A simple but practical and effective hairdryer with high power, it offers excellent performance and low energy consumption; it is dedicated to all those stylists who are particularly sensitive to issues related to ecology and therefore to respect for the environment. It is the hairdryer that represents the best eco-compatibility ratio

In fact, all Parlux Eco-friendly products are characterised by:

  • Energy saving
  • Production with recyclable materials and non-toxic paints
  • Packaging and promotional materials made with recyclable paper

Super Turbo HP

It is a professional tool with exceptional power (2400 Watts) made from the body of another famous model, the Parlux 2600. Specially designed to meet the styling needs of strong and resistant hair - such as ethnic hair - therefore particularly useful for the work of hairstylists who operate in particular geographical areas.

The participation of the Milanese company at Cosmoprof 2012 ended with the now customary elegant gala dinner attended by numerous foreign Parlux distributors; an annual meeting opportunity for many operators who spread the famous “made in Italy” brand in their respective countries, synonymous with quality professional appliances for the hairdressing sector.