High technology and “Made in Italy” quality to the service of the Middle East professionals.
Parlux attended the 23rd edition of BeautyWorld held in Dubai from May 8 to 10, one of the most qualified international events of the beauty industry in the Asian area and the Middle East, with 1700 exhibitors from 62 countries.
At the stand of the distributor Nazih Trading, a grand presentation and the possibility of direct on-site testing of the brand new professional hairdryers Parlux ALYON ® , much more powerful, lighter and longer lasting, featuring a new motor K - Advance Plus ® and from innovative systems, the result of advanced technologies applied to the "hair dryer" object: ionic technology " Air Ionizer Tech" (optimal emission of negative ions to dry hair quickly, leaving it shiny, soft and healthy) and “hair capture” system HFS (Hair Free System – patent pending), an innovative system that captures and retains hair, making the appliance cleaner and more efficient over time.
Important presentation also for professional hair dryers Parlux ADVANCE ® , the model just before the new one Parlux ALYON ® , but no less efficient, reliable and professional (also very light and powerful, ergonomic and functional, already a best seller of the Italian company and present in all the best hair salons throughout the world)
All hair dryers Parlux can be accompanied by the Melody Silencer, an essential accessory created by the Milanese company specifically to make the hairdryer even quieter when in use and therefore guarantee a further excellent opportunity for all hair salons: using the hairdryer more quietly for many hours a day means protecting the hearing health of operators and customers, conversing with them more pleasantly and therefore “living” your salon to the fullest.
