News

The latest creation from Parlux, the Parlux 385 PowerLight ® hairdryer Thanks to its technical features, which fully satisfy all the needs of the hairdresser (exceptional power and lightness combined with...

The International Beauty Show, a famous American trade fair and an unmissable event for the overseas beauty world, was held at the Javits Convention Center in New York from 14...

At the Expocosmetica fair, recently held in Porto, Portugal, a grand presentation for the brand new home hairdryer Parlux . The stand of the local distributor Ricki Parodi attracted the attention...

More powerful, longer-life and extra lightweight, added to the already important factors of their world known hairdryers, are the main specifications of the new Parlux 385 PowerLight® hairdryer on show for the first time...

There are countless international events in which the famous Milanese brand participates directly or indirectly throughout the year. Starting from Cosmoprof in Bologna, an international event of excellence for the...

Among the numerous European trade fairs in which PARLUX participates with the best of its production, there is also the Mondial Coiffure in Paris, which this year took place on...

The eighth edition of Beauty Fair , the 5th most important event in the world, held in San Paolo, Brazil from 8th to 11th September, once again saw the hairdryer as...

Two of the most important Hair World events, Salon International and the  Alternative Hair Show, both held in London, had a some of their main protagonists, PARLUX, the famous worldwide hairdryer...

Parlux has implemented another nice marketing initiative during the fair interCHARM held in the Ukrainian city from 20 to 22 September. The stand PARLUX , animated by the practical presentations of the Italian...

The participation Parlux at the recent edition of the International Beauty Show in New York, this year also saw the beginning of some interesting new collaborations. The famous American hairstylist Nick Arrojo,...

During Intercharm Moscow, an important trade fair in Eastern Europe, a new initiative by Parlux and its local distributor Galser, was highly appreciated and achieved great success among visitors and customers of...

The 11th edition of the Brazilian exhibition, held last March in Sao Paulo, Brazil, was for Parlux and for its local distributor, CEMEL Ltda. the opportunity to propose for the first time...