PARLUX, importante marchio italiano al BeautyDayPro di Mosca

PARLUX, the important Italian brand at the Moscow BeautyDayPro

Seminars, conferences and specific workshops by the most famous hairstylists in Russia

A unique event, very important for the hairstyling sector in Russia, took place in Moscow on 3-4 December and saw the participation of many hairdressers as well as the most important brands in the world of international hairdressing.

A two-day event entirely dedicated to the theoretical and practical professional updating of hairdressers, with a rich program of events: seminars, live shows, specific conferences, dedicated masterclasses, - almost a real university for hairstylists, colorists and salon owners - eager to deepen and update their specific skills in the field.

Over 70 brands of products and accessories intended for professional use were present at this event, which was also followed in streaming with webinars and live broadcasts, which were very popular even among those who could not participate directly.

Parlux , a well-known Italian brand already particularly appreciated and used in Russian salons, could not miss this event; many seminar shows with practical demonstrations of hairdressing and fashion trend shows made only and exclusively with hairdryers. Parlux, mostly Parlux ALYON ® , the most modern and technologically advanced model in its range.

Professional hair dryers “Made in Italy” Parlux They are chosen by professionals in the sector for their specific technical and technological features, which have always been studied to improve the work of hairdressers all over the world and allow them to best express their skills and creativity.