A brief review
The well-known Italian brand is always represented in the most important occasions involving the world of international hairstyling!
The participation is recent PARLUX at the Premiere Orlando International Beauty Event, held in the famous Florida tourist city from June 3 to 5.
This event, attended every year by more than 50 thousand visitors, professionals from the “hair world,” beauty and aesthetics, was the setting for the first presentation in the United States of the brand new hairdryer. Parlux ADVANCE® , a powerful yet lightweight professional tool, immediately appreciated by the American public and beyond, thanks to its technical features, specifically designed for professional use.
Among them, the innovative engine K-ADVANCE® (2,200 Watt) which ensures extremely high performance: over 2,500 working hours and an air flow rate of 83 cubic metres per hour!
And then, front body of the device, “anti-heating” effect and SOFT switches (redesigned) for better grip and handling.
Other, now unmissable events to which PARLUX never give up, I am the participation in the Salon International (one of the most important events in the sector) and the Alternative Hair Show - the world's largest hairdressing event, with proceeds going to a fund to fight leukaemia - both scheduled for next October in London.
For this latest, now famous, charity event, for the fourth consecutive time, PARLUX will be the only Italian company sponsoring the event, once again highlighting its commitment to social and charitable causes.