The Italian company confirms its leadership in the industry of professional tools for hairdressers.
Everywhere people are trying to slowly return to normality and the calendar of hair & beauty trade fairs, both abroad and in Italy, is once again active for both exhibitors and visitors, especially in the United States, where the America's Beauty Show , one of the most important American events for the cosmetics industry, recently took place.
Generally, on this occasion there are stands of the most prestigious brands in the trichological and cosmetic field as well as accessories and tools for professionals in the reference sectors, while the training events and live shows always scheduled attract the interest of many visitors. In addition to commercial operators, there are also numerous students, aspiring future hairstylists, beauticians and nail-art experts eager to learn secrets and notions to undertake their new professions.
Despite everything, the 2021 edition saw the participation of the best domestic and international brands, including Parlux which, through its US distributor TurboPower Inc., presented its high-end professional hairdryer: PARLUX ALYON ® , already known to the American public thanks to its extremely innovative technical features. Among them, the power thanks to a new efficient K-Advance ® engine Plus long-lasting (3000 hours), lightness, excellent balance and exclusive technological systems such as the Air Ionizer Tech, (now essential for obtaining very fast drying and soft and shiny hair) and the Hair Free System (hair capture system that keeps the hairdryer cleaner and more efficient). Another appliance that is attracting considerable interest is the model Parlux 3200 ® PLUS , the excellent technological and stylistic restyling of the historic Parlux 3200 model, which had been so successful in the past in salons in many countries around the world. In its renewed version, this model has a power of 1,900 Watts and a new concept of aspiration (both guarantee greater silence and more powerful drying And fast), as well as an elegant rear ring. Parlux 3200® PLUS is available in five different colors (red, fuchsia, purple, silver, black).
All Parlux hairdryers have been embracing the Eco-Friendly philosophy for many years ( recycled raw materials and particular attention to energy saving and environmental protection ) and, for all these reasons, they are among the most appreciated professional tools by overseas hairstylists.
