A best-selling device for professionals in the sector throughout Eastern Europe
As on every past occasion, great public approval for the hair dryers Parlux presented in Moscow, on the occasion of the 24th edition of Intercharm Professional.
The great Russian event held at the Moscow Crocus Expo from 25 to 28 October, saw the participation of about 1200 exhibitors from 37 different countries; impressive participation of Italian exhibitors in the many sectors of the beauty industry. For products dedicated to the world of hairdressing, Parlux, appreciated Italian brand synonymous with quality professional hair dryers which presented its esteemed hair dryers at the stand of the Galser company, distributor for Russia Parlux ADVANCE® in the many colored versions available, in particular the “Matt Blue” 40 year edition, celebrating the first 40 years of the Italian company.
Demonstration platforms and live hair fashion shows created with the help of this particular hairdryer - with or without the Melody Silencer - animated by the Italian stylist Fulvio Furcas, followed one another during the four days of the event and, as expected, enthused hairdressers from various Russian regions as well as from the main Eastern European countries.
Great interest therefore for a hairdryer that allows you to work well, with less effort, creating effective drying and hairstyles with efficiency and less time. Power and lightness, (especially thanks to the innovative K-ADVANCE ® motor ), excellent balance, ergonomic design, anti-heating front body are some of the main features that professionals in the sector love to find in their work tool par excellence and thus best express their creativity and manual skills.
