For two months, Parlux ADVANCE hair dryers will accompany the inmates of the Bologna prison in a training course dedicated to them.
A training course, a workshop, a book and a film to document the path of beauty education and the acquisition of hairdressing techniques for the inmates of the Dozza prison in Bologna.
This is the interesting project conceived and promoted by two local associations operating in Emilia Romagna (Artemisia and Kinodromo) that involves the Orea Malià style group, a well-known brand in the sector and famous hair salon, which in Bologna manages the first of its other two renowned salons located in Milan.
For a period of two months, every Monday, some selected inmates will be able to follow a training course, aimed primarily at recovery and self-care (very often cancelled out by detention) and at the same time follow a training course to become a hairdresser, a profession to learn and practice perhaps, at the end of detention, once they are released from prison.
The instructors and students involved in this course will be able to use, among the accessories made available by some important companies in the hairdressing sector, also Parlux ADVANCE hairdryers, that is, the excellence in the sector of professional accessories for the world of hairdressers.
This hairdryer is the most loved by hairdressers thanks to its technical characteristics (power, lightness, silence, excellent balance, Ionic & Ceramic System) and will be an excellent companion for training and possible work for these probable hairdressers of the future.
The truly unusual experience will be documented with photos, videos and most likely also with a theatrical show to be performed inside the prison itself, where the inmates will exchange the roles of models and hairdressers and will be able to show what they have learned.
